{"product_id":"embi-natural-whitening-toothpaste-with-10-nano-hydroxyapatite","title":"embi Natural Whitening Toothpaste With 10% Nano-Hydroxyapatite","description":"\u003cp data-start=\"110\" data-end=\"359\"\u003e\u003cstrong\u003eembi Natural Whitening Toothpaste\u003c\/strong\u003e is a fluoride-free oral wellness formula designed for a gentle, effective clean without peroxide, SLS or harsh whitening chemicals. It delivers a brighter-looking smile while maintaining a balanced oral environment.\u003c\/p\u003e\n\u003cp data-start=\"361\" data-end=\"733\"\u003eAt the core of the formula is \u003cstrong\u003e10% nano-hydroxyapatite (nHAp)\u003c\/strong\u003e, a well-researched alternative engineered in a rod-shaped structure to closely mimic natural enamel crystals. \u003cstrong\u003eWith particles averaging approximately 80nm in length and 20nm in diameter\u003c\/strong\u003e, this precise morphology reflects a science-led approach to modern oral care and supports a smoother, cleaner tooth surface.\u003c\/p\u003e\n\u003ch2 data-start=\"894\" data-end=\"913\"\u003e\u003cstrong data-start=\"897\" data-end=\"913\"\u003eSuitable For\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"914\" data-end=\"1072\"\u003e\n\u003cli data-start=\"914\" data-end=\"957\"\u003e\n\u003cp data-start=\"916\" data-end=\"957\"\u003eAdults and children (under supervision)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"958\" data-end=\"1020\"\u003e\n\u003cp data-start=\"960\" data-end=\"1020\"\u003eIndividuals seeking a fluoride-free daily whitening option\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1021\" data-end=\"1072\"\u003e\n\u003cp data-start=\"1023\" data-end=\"1072\"\u003eAnyone following the embi oral wellness routine\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"1074\" data-end=\"1089\"\u003e\u003cstrong data-start=\"1077\" data-end=\"1089\"\u003eContains\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1090\" data-end=\"1189\"\u003e\n\u003cli data-start=\"1090\" data-end=\"1139\"\u003e\n\u003cp data-start=\"1092\" data-end=\"1139\"\u003e1 × Tube of embi Natural Whitening Toothpaste\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1140\" data-end=\"1189\"\u003e\n\u003cp data-start=\"1142\" data-end=\"1189\"\u003eMade with a sugarcane-based bioplastic tube\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"1191\" data-end=\"1210\"\u003e\u003cstrong data-start=\"1194\" data-end=\"1210\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1212\" data-end=\"1404\"\u003e\u003cstrong data-start=\"1212\" data-end=\"1241\"\u003eWhitening Through Science\u003c\/strong\u003e\u003cbr data-start=\"1241\" data-end=\"1244\"\u003eNano-hydroxyapatite helps fill microscopic surface imperfections, supporting a naturally smoother, brighter appearance — without peroxide or abrasive whiteners.\u003c\/p\u003e\n\u003cp data-start=\"1406\" data-end=\"1553\"\u003e\u003cstrong data-start=\"1406\" data-end=\"1442\"\u003eSupports Enamel Remineralisation\u003c\/strong\u003e\u003cbr data-start=\"1442\" data-end=\"1445\"\u003e10% nHAp is used globally as a fluoride-free option to support enamel integrity and help reduce sensitivity.\u003c\/p\u003e\n\u003cp data-start=\"1555\" data-end=\"1702\"\u003e\u003cstrong data-start=\"1555\" data-end=\"1588\"\u003eMicrobiome-Supportive Formula\u003c\/strong\u003e\u003cbr data-start=\"1588\" data-end=\"1591\"\u003eChicory root extract (prebiotic) and L-Arginine help support beneficial bacteria and a balanced oral ecosystem.\u003c\/p\u003e\n\u003cp data-start=\"1704\" data-end=\"1845\"\u003e\u003cstrong data-start=\"1704\" data-end=\"1726\"\u003eGentle Daily Clean\u003c\/strong\u003e\u003cbr data-start=\"1726\" data-end=\"1729\"\u003eHydrated silica, xylitol and tea tree leaf oil help clean teeth, polish the surface and assist in freshening breath.\u003c\/p\u003e\n\u003cp data-start=\"1847\" data-end=\"1970\"\u003e\u003cstrong data-start=\"1847\" data-end=\"1878\"\u003eSupports Moisture \u0026amp; Comfort\u003c\/strong\u003e\u003cbr data-start=\"1878\" data-end=\"1881\"\u003eXylitol assists with saliva flow, helping maintain hydration and a comfortable mouthfeel.\u003c\/p\u003e\n\u003cp data-start=\"1972\" data-end=\"2141\"\u003e\u003cstrong data-start=\"1972\" data-end=\"2002\"\u003eLower-Impact Tube Material\u003c\/strong\u003e\u003cbr data-start=\"2002\" data-end=\"2005\"\u003eThe tube is made using bioplastic sourced from renewable sugarcane, supporting a reduced reliance on conventional fossil-based plastics.\u003c\/p\u003e\n\u003cp data-start=\"2143\" data-end=\"2234\"\u003e\u003cstrong data-start=\"2143\" data-end=\"2159\"\u003eEveryday Use\u003c\/strong\u003e\u003cbr data-start=\"2159\" data-end=\"2162\"\u003eA gentle, non-foaming formula suitable for morning and evening brushing.\u003c\/p\u003e\n\u003ch2 data-start=\"2236\" data-end=\"2254\"\u003e\u003cstrong data-start=\"2239\" data-end=\"2254\"\u003eIngredients\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2255\" data-end=\"2564\"\u003eAqua (Water), Xylitol, Hydroxyapatite, Microcrystalline Cellulose, Sorbitol, Sodium Bicarbonate, Hydrated Silica, Malic Acid, Calcium Carbonate, Sodium Lauroyl Sarcosinate, Arginine, Cichorium Intybus Root Extract, Cellulose Gum, Aroma (Mint), Xanthan Gum, Magnesium Stearate, Melaleuca Alternifolia Leaf Oil.\u003c\/p\u003e\n\u003ch2 data-start=\"2566\" data-end=\"2583\"\u003e\u003cstrong data-start=\"2569\" data-end=\"2583\"\u003eDirections\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2584\" data-end=\"2700\"\u003e\n\u003cli data-start=\"2584\" data-end=\"2642\"\u003e\n\u003cp data-start=\"2586\" data-end=\"2642\"\u003eBrush teeth thoroughly using a soft-bristle toothbrush\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2643\" data-end=\"2700\"\u003e\n\u003cp data-start=\"2645\" data-end=\"2700\"\u003eUse twice daily as part of your oral wellness routine\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"2702\" data-end=\"2717\"\u003e\u003cstrong data-start=\"2705\" data-end=\"2717\"\u003eWarnings\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2718\" data-end=\"2899\"\u003e\n\u003cli data-start=\"2718\" data-end=\"2739\"\u003e\n\u003cp data-start=\"2720\" data-end=\"2739\"\u003eFor oral use only\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2740\" data-end=\"2763\"\u003e\n\u003cp data-start=\"2742\" data-end=\"2763\"\u003eNot to be swallowed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2764\" data-end=\"2802\"\u003e\n\u003cp data-start=\"2766\" data-end=\"2802\"\u003eSupervise children during brushing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2803\" data-end=\"2843\"\u003e\n\u003cp data-start=\"2805\" data-end=\"2843\"\u003eDiscontinue use if irritation occurs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2844\" data-end=\"2899\"\u003e\n\u003cp data-start=\"2846\" data-end=\"2899\"\u003eContains mint oil — review ingredients if sensitive\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"2901\" data-end=\"2915\"\u003e\u003cstrong data-start=\"2904\" data-end=\"2915\"\u003eStorage\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2916\" data-end=\"3006\"\u003e\n\u003cli data-start=\"2916\" data-end=\"2972\"\u003e\n\u003cp data-start=\"2918\" data-end=\"2972\"\u003eStore in a cool, dry place away from direct sunlight\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2973\" data-end=\"3006\"\u003e\n\u003cp data-start=\"2975\" data-end=\"3006\"\u003eSecure the cap after each use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"3008\" data-end=\"3036\"\u003e\u003cstrong data-start=\"3011\" data-end=\"3036\"\u003eResponsible Oral Care\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"3037\" data-end=\"3345\"\u003eWe minimise the use of traditional plastics by choosing materials like \u003cstrong data-start=\"3108\" data-end=\"3213\"\u003eplant-based PLA, sugarcane bioplastic, pure silk, pure cotton, glass jars, stainless steel and copper\u003c\/strong\u003e — without compromising performance. This philosophy runs through every touchpoint, from packaging to product to shipping materials.\u003c\/p\u003e","brand":"embi Oral Wellness","offers":[{"title":"Default Title","offer_id":50175350112532,"sku":"7","price":14.25,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/4451\/8932\/files\/embi-natural-whitening-toothpaste-mint-fresh-png.jpg?v=1775703266","url":"https:\/\/www.embioralwellness.au\/products\/embi-natural-whitening-toothpaste-with-10-nano-hydroxyapatite","provider":"embi Oral Wellness","version":"1.0","type":"link"}